I was wondering what Diet Pepsi Max was (I bought some today because they were out of regular Diet Pepsi). Now I know, and I’m afraid I’m going to be up all night…
Newsweek’s Daniel Gross explains the Consumer Price Index (here’s the official BLS site) in a very simple video. I could do without the goofy sound effects, but it’s a good, 2 minute explanation of how the government tracks inflation.
Per David Simon’s Berkeley talk, though, the video doesn’t go into why this matters. Perhaps they’ll cover that in the next installment of the Economics 101 series.
Most of you know how big a fan I was of the Pepsi iTunes giveaway from a few months back. Pepsi is at it again with another cool promotion with another technology company. Using their Mountain Dew brand as the flagship, they’re giving away an XBox 360 every 10 minutes until 10/31/2005. The idea is simple. Get a Pepsi product, look under the cap for the code, go to the web site, give away all sorts of personal information, then enter the code. Each code gives you one point to enter in the sweepstakes.
Pepsi and Yahoo have set up 10 minute slots every hour of every day. When you decide to enter, you can use your points to enter any slot within 48 hours. So, if you think 5:10 AM is your lucky time of day, you can choose to enter that slot. Like 7:50PM? Go for it. You can enter multiple points per slot, boosting your odds.
So far, sounds pretty normal right? Well, think about this: there are only 600 entries for the busiest 10 minute slot. With some creative searching, you can find slots with only 200 people in there. I’ll take 1 in 200 odds for a sweepstakes any day, especially for doing something I already do (one Diet Pepsi each morning, thank you very much). Very cool.




