Interesting article at CNN Money about several companies’ plan to take on ESPN. Good read. From the article, talking about how the NFL could legitimize any upstart:

“We’re giving very serious consideration to being part of the launch of another major sports network on cable and satellite television,” Tagliabue said in February. “We’re also talking to other television networks and companies about the packages we have to sell, including the Thursday night/Saturday package we’re creating.”

It wouldn’t be the first time that the NFL was present in the delivery room for the birth of a major network.